Dog Tested, Dog Approved

Subaru

When Subaru was looking to use their Puppy Bowl sponsorship to grab attention on Super Sunday, we created the Barkleys. They're a typical American family with 2.5 kids. They just happen to be dogs. The campaign has grown to be one of Subaru's most beloved annual traditions with new ads and adventures premiering each year.
Communication Arts Advertising Annual
Adweek Ad of the Day
"Dog owners, and especially Subaru-loving dog owners, should eat this right up."
Erik Oster, AgencySpy
Dealership Posters
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